Hospitality Design Scale IIG operates in the hospitality sector with a diverse portfolio including independent boutiques, full-service branded hotels, resorts, casino hotels, multi-family, restaurants, and commercial spaces. This breadth indicates cross-sell potential across brand development, FF&E procurement, and full-service design services to a wide range of hospitality clients.

Established Experience With over 20 years in interior design, branding, and procurement, IIG has a proven track record and a robust reference base. This longevity and specialization can be leveraged to win bigger engagements, expand into new property types, and justify premium pricing for high-end projects.

Operational Capacity A 50+ person team with a studio in South Florida and distributed personnel across the U.S. provides coast-to-coast execution capabilities. This suggests opportunities to pitch national or multi-property programs, fast-track turnkey procurement, and standardized design language across geographies.

Tech-Driven Delivery Utilizing a modern tech stack including Squarespace, WordPress, and collaboration tools points to scalable online presentations and potentially efficient proposal workflows. This can be highlighted in sales pursuits to reassure clients of streamlined project management and consistent branding across properties.

Competitive Positioning Compared to large K through 12 or corporate firms, IIG sits as a specialized hospitality-focused studio with exposure to major operators. This offers opportunities to position as a design partner for branded experiences, brand development, and procurement efficiency, while targeting mid- to upper-range hospitality brands seeking cohesive narratives and reliable FF&E sourcing.