Illumix
Technology, Information and MediaTexas, United States11-50 Employees
Illumix is a technology company based in Kelly, Texas, that provides an augmented reality infrastructure described as an operating system for the real world. Its platform enables enterprises and large venues to add interactive, immersive, and personalized elements to physical environments, blending digital content with real-world spaces. The company serves major venues and global organizations seeking scalable AR experiences that enhance engagement in real-world settings. Illumix reports hundreds of millions of AR interactions and has contributed to notable experiences, including a well-known AR title based on Five Nights at Freddy’s. In June 2026, Snap Inc. announced it had acquired Illumix, signaling a strategic move to integrate the AR platform with its own ecosystem.
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