Innovative Material Science Impact Gel's advanced gel technology offers high-impact reduction and customizable fit solutions across various sectors including equine, footwear, sports, and transportation. This positions the company to expand into additional markets where shock absorption and customized protection are valued, such as medical devices or industrial safety equipment.

Expanding Market Reach With a diverse product portfolio that spans horse saddle pads, shoe insoles, hockey shields, and motorcycle seats, Impact Gel has multiple avenues for cross-selling and upselling opportunities to existing clients and new verticals, especially in the sports, automotive, and pet industries.

Digital Engagement Potential Utilizing platforms like TikTok, YouTube, and targeted online advertising tools indicates a focus on digital marketing channels, providing opportunities to enhance outreach efforts, generate brand awareness, and attract new B2B partners or direct consumers interested in high-performance protective gear.

Financial Growth Outlook With revenues estimated between one and ten million dollars and a lean team, there is significant potential for scalable growth. Strategic partnerships, expanded distribution channels, or targeted sales campaigns could accelerate revenue increases and improve market penetration across current and new industries.

Industry Differentiation Impact Gel’s cross-link gel technology developed in NASCAR offers a unique competitive advantage in the shock absorption market, making it attractive for partnerships with high-performance brands and OEM manufacturers seeking innovative safety or comfort solutions to differentiate their products.