Community Engagement Impact Radio Group operates multiple popular local stations in Idaho, providing an excellent platform for regional advertising campaigns targeting diverse audiences.
Digital Presence The company's use of advanced digital tools such as Google Analytics, YouTube, and media player technologies offers opportunities to enhance cross-media advertising and digital marketing solutions.
Revenue Growth Potential With a revenue range between 10 and 25 million dollars, Impact Radio Group demonstrates healthy financials, indicating potential budget allocation for expanded marketing or technology integration services.
Market Position As part of a competitive broadcast media landscape with larger firms like TEGNA and Cumulus Media, Impact Radio Group can benefit from targeted solutions that enhance local market dominance and audience engagement.
Operational Focus With a modest team size of up to 50 employees, there is a strategic opportunity to offer scalable advertising and technology solutions that align with the company's growth plans without overwhelming internal resources.