Insights

Expanding Product Portfolio Imperial Beverage has recently acquired Carmela Foods and expanded into distributing new brands such as Spider Energy Drink, canned cocktails from Long Road Distillers, and Tattersall Distilling products, presenting opportunities for vendors looking to enter or grow within the Michigan market.

Strategic Regional Coverage With four locations servicing every Michigan county weekly, Imperial Beverage offers comprehensive distribution channels, enabling brands to reach broad regional markets efficiently and capitalize on statewide sales opportunities.

Industry Collaborations Imperial Beverage's partnerships with recognized brands like Golden Grail Beverages, MobCraft Beer, and Boone and Crockett highlight its openness to strategic alliances, which can facilitate introduction of new products and co-marketing efforts in Michigan.

Growing Market Presence Being a top ten statewide wholesaler with a revenue range of 25 to 50 million dollars, Imperial Beverage is a strong potential partner for brands seeking to expand their distribution footprint and leverage its established network.

Focus on Beverage Diversity The company's portfolio includes wines, craft beers, ciders, spirits, and mixers, providing a versatile platform for brands across various beverage categories to collaborate and increase market penetration within Michigan.

Imperial Beverage Tech Stack

Imperial Beverage uses 8 technology products and services including QuickBooks, Iron Mountain, Cloudflare CDN, and more. Explore Imperial Beverage's tech stack below.

  • QuickBooks
    Accounting And Finance
  • Iron Mountain
    Backup And Recovery
  • Cloudflare CDN
    Content Delivery Network
  • RSS
    Content Management System
  • oEmbed
    Dev Tools
  • Apple iCloud Mail
    Email
  • iOS
    Programming Languages
  • Facebook
    Widgets

Media & News

Imperial Beverage's Email Address Formats

Imperial Beverage uses at least 1 format(s):
Imperial Beverage Email FormatsExamplePercentage
FLast@imperialbeverage.comJDoe@imperialbeverage.com
94%
First.Last@imperialbeverage.comJohn.Doe@imperialbeverage.com
3%
FirstLast@imperialbeverage.comJohnDoe@imperialbeverage.com
1%
Last@imperialbeverage.comDoe@imperialbeverage.com
2%

Frequently Asked Questions

Where is Imperial Beverage's headquarters located?

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Imperial Beverage's main headquarters is located at 3825 Emerald Drive, Kalamazoo, MI 49001, US. The company has employees across 3 continents, including North AmericaAfricaAsia.

What is Imperial Beverage's phone number?

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You can contact Imperial Beverage's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Imperial Beverage's official website and social media links?

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Imperial Beverage's official website is imperialbeverage.com and has social profiles on LinkedIn.

How much revenue does Imperial Beverage generate?

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As of October 2025, Imperial Beverage's annual revenue is estimated to be $7M.

What is Imperial Beverage's NAICS code?

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Imperial Beverage's NAICS code is 3121 - Beverage Manufacturing.

How many employees does Imperial Beverage have currently?

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As of October 2025, Imperial Beverage has approximately 209 employees across 3 continents, including North AmericaAfricaAsia. Key team members include Chief Technology Officer: J. C.Chief Relationships Officer: L. C.Chief Operations Officer: J. H.. Explore Imperial Beverage's employee directory with LeadIQ.

What industry does Imperial Beverage belong to?

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Imperial Beverage operates in the Beverage Manufacturing industry.

What technology does Imperial Beverage use?

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Imperial Beverage's tech stack includes QuickBooksIron MountainCloudflare CDNRSSoEmbedApple iCloud MailiOSFacebook.

What is Imperial Beverage's email format?

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Imperial Beverage's email format typically follows the pattern of FLast@imperialbeverage.com. Find more Imperial Beverage email formats with LeadIQ.

When was Imperial Beverage founded?

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Imperial Beverage was founded in 1933.
Imperial Beverage

Imperial Beverage

Beverage ManufacturingUnited States201-500 Employees

Imperial Beverage is a long-standing member of the Michigan beverage distribution community. Established in 1933 after the repeal of prohibition and purchased by Kalamazoo’s Cekola family in 1984, Imperial has grown from a one county beer distributor to a top 10 statewide beer, wine & spirits wholesaler. With 300 employees and 4 locations in Kalamazoo, Livonia, Ishpeming, and Traverse City, Imperial provides statewide coverage that serves every Michigan County, every week, all year long. 

Our knowledgeable staff works with our customers to fulfill our passion statement “Helping People Succeed,” by building profit and identity in their restaurants and retail locations through the selection of fine wines, craft beers, ciders, spirits, sodas and mixers from our diverse portfolio. 

We offer Health Insurance, 401k Match, Volunteer Program, Internship Opportunities, and more to Imperial Beverage staff. Interested in joining the Imperial Beverage family? Visit imperialbeverage.com/careers to learn more!

Section iconCompany Overview

Headquarters
3825 Emerald Drive, Kalamazoo, MI 49001, US
Phone number
NAICS Code
3121 - Beverage Manufacturing
Founded
1933
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    Imperial Beverage's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Imperial Beverage's revenue is estimated to be in the range of $25M$50M

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