Insights

Industry Leadership IMA is a well-established industry association with 600+ members and a leadership role in advocacy and education. This presents sales opportunities for membership-driven partnerships, educational programs, and sponsored research that target incentive and recognition programs.

Targeted Events Active through IMA Summit Awards and regular conferences, with recent leadership changes and ongoing chapter activities. Sales potential exists for event sponsorships, exhibitor space, and custom sponsorship packages aligned with recognition and incentive program buyers.

Digital Engagement Tech stack includes LinkedIn Ads, AWS, Azure, Constant Contact, JotForm, and Microsoft 365, indicating readiness for digital marketing services, CRM enablement, event tech, and data-driven outreach to member organizations.

Financial Scale Annual revenue in the 10–25 million range and a broad network of incentive providers suggest opportunities for B2B solution selling, vendor partnerships, and peak-Season campaigns that support member services and education initiatives.

Leadership Access Recent appointments to board president, vice president, secretary, and treasurer create openings for executive-level conversations, sponsorship of leadership programs, and strategic alliances with member-imperative initiatives.

Similar companies to Incentive Marketing Association

Incentive Marketing Association Tech Stack

Incentive Marketing Association uses 8 technology products and services including LinkedIn Ads, Amazon Web Services, Open Graph, and more. Explore Incentive Marketing Association's tech stack below.

Media & News

Incentive Marketing Association's Email Address Formats

Incentive Marketing Association uses at least 2 email formats:
Incentive Marketing Association Email FormatsExamplePercentage
FLast@incentivemarketing.orgJDoe@incentivemarketing.org
94%
First@incentivemarketing.orgJohn@incentivemarketing.org
6%

Frequently Asked Questions

What is Incentive Marketing Association's official website and social media links?

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Incentive Marketing Association's official website is incentivemarketing.org and has social profiles on LinkedIn.

How much revenue does Incentive Marketing Association generate?

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As of August 2026, Incentive Marketing Association's annual revenue is estimated to be $10M - $25M.

What is Incentive Marketing Association's SIC code and NAICS code?

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Incentive Marketing Association's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Incentive Marketing Association have currently?

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As of August 2026, Incentive Marketing Association has approximately 22 employees across 5 continents, including North America, Europe and Africa. Key team members include Chief Operating Officer: D. Z., President Emeritus: F. C. and President: L. R. Explore Incentive Marketing Association's employee directory with LeadIQ.

What industry does Incentive Marketing Association belong to?

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Incentive Marketing Association operates in the Advertising Services industry.

What technology does Incentive Marketing Association use?

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Incentive Marketing Association's tech stack includes LinkedIn Ads, Amazon Web Services, Open Graph, Microsoft 365, jQuery Migrate, Constant Contact, JotForm and Microsoft Azure.

What is Incentive Marketing Association's email format?

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Incentive Marketing Association's email format typically follows the pattern of FLast@incentivemarketing.org. Find more Incentive Marketing Association email formats with LeadIQ.

When was Incentive Marketing Association founded?

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Incentive Marketing Association was founded in 1998.
Incentive Marketing Association logo

Incentive Marketing Association

Advertising ServicesMinnesota, United States11-50 Employees

The Incentive Marketing Association (IMA) operates as the industry voice for incentives and recognition across local, national, and global markets. Founded in 1998 and based in Minneapolis, Minnesota, the organization supports members through education, training, research, and marketing services to help businesses improve performance. It also serves as a leader in the Incentive Federation, the industry's government relations organization.

IMA's membership comprises more than 600 individuals and businesses active in providing goods and services for incentive buyers and suppliers. The association offers education, conferences, webinars, and research to help organizations design and implement incentive programs for employees and customers. Recent developments include the release of Incentive & Recognition Insights 2025 and coverage of the IMA Summit Awards events in 2025.

Section iconCompany Overview

SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1998
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Incentive Marketing Association's revenue is estimated to be in the range of $10M - $25M

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