Incentive Marketing Association Email Format
Advertising ServicesMinnesota, United States11-50 Employees
The Incentive Marketing Association (IMA) operates as the industry voice for incentives and recognition across local, national, and global markets. Founded in 1998 and based in Minneapolis, Minnesota, the organization supports members through education, training, research, and marketing services to help businesses improve performance. It also serves as a leader in the Incentive Federation, the industry's government relations organization. IMA's membership comprises more than 600 individuals and businesses active in providing goods and services for incentive buyers and suppliers. The association offers education, conferences, webinars, and research to help organizations design and implement incentive programs for employees and customers. Recent developments include the release of Incentive & Recognition Insights 2025 and coverage of the IMA Summit Awards events in 2025.