Digital Engagement The recent introduction of in-park text messaging updates indicates a focus on enhancing digital customer engagement, providing opportunities to offer targeted marketing, personalized promotions, and loyalty programs through these channels.

Revenue Potential With a revenue range of 10 to 25 million dollars, Indiana Beach presents a mid-sized market opportunity for vendors offering entertainment, food services, or convenient park solutions aimed at boosting visitor spend.

Technology Adoption The company's use of various digital tools like MySQL, SendGrid, and SEO plugins suggests openness to technology integration, making it a potential partner for digital marketing, data analytics, and operational efficiency solutions.

Customer Experience Their focus on seasonal and transient campers indicates opportunities to develop tailored marketing campaigns, booking solutions, or guest engagement platforms that enhance visitor satisfaction and increase repeat visits.

Industry Positioning Being part of a competitive amusement park industry with peers like Holiday World and Kings Island suggests a need for innovative attractions, marketing strategies, and technology upgrades to differentiate and attract more visitors.