Expanding Attraction Portfolio Kentucky Kingdom is actively investing in new rides and attractions, such as the upcoming Flying Fox coaster and Discovery Meadow land, presenting opportunities for vendors in immersive entertainment, ride safety technology, and themed attractions.

Strong Regional Presence Located in Louisville with over 70 rides and attractions, Kentucky Kingdom commands significant regional foot traffic, making it an ideal partner for local advertisers, sponsorships, and promotional partnerships targeting family and leisure segments.

Digital and Tech Engagement Utilizing advanced tech stacks including Akamai, Google Tag Manager, and AcuityAds, the park demonstrates an openness to digital marketing solutions, providing potential for targeted advertising, customer data analytics, and online engagement enhancement.

Customer Experience Innovations Recent launches like Summer Blast fireworks and partnerships to offer cost savings indicate a focus on improving visitor experiences, opening sales channels for event-based promotions, merchandise, and hospitality packages for enhanced guest engagement.

Growing Workforce With plans to hire over 600 employees ahead of the season, Kentucky Kingdom has a substantial workforce that could benefit from workforce management software, training solutions, and employee engagement platforms to optimize operations and customer service.