InfiniGrow
Software DevelopmentIsrael, Israel11-50 Employees
InfiniGrow is an attribution, forecasting, and planning solution. We help B2B marketing teams continuously hit their KPIs by uncovering the business impact of any marketing activity and optimizing budget allocations towards the best-performing channels. In today's agile marketing landscape, you need to understand where/when/how to invest your marketing budget in a way that will achieve your KPIs. To build, analyze and optimize your budget, you need to account for lots of parameters and data points, and without a team of analysts and data scientists on staff, it's hard to derive concrete actions from your data. The result is that a significant amount of your marketing budget is invested in the wrong channels/budgets/times. InfiniGrow automatically consolidates and analyzes your data to uncover the exact business impact of marketing and provides clear visibility and AI-driven recommendations to better allocate your budget so you can continuously hit your KPIs.