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Insights

Strategic Partnerships Improvado has forged strategic partnerships with industry giants such as AdRoll, SXSW, and Marketersmedia, indicating strong collaboration prospects and potential cross-selling opportunities for business development professionals.

Funding Boost Recent funding of $22 million in the Series A round signifies Improvado's growth trajectory and investment appeal, creating an opening for sales development representatives to target companies seeking innovative marketing data aggregation solutions backed by reputable investors.

Market Expansion Improvado's expansion into major market events like SXSW as the Official Marketing Analytics Partner presents a chance for sales professionals to leverage brand association and credibility to engage target clients attending or participating in similar industry events.

Revenue Potential With a revenue range of $10 million to $50 million, Improvado offers significant sales potential for companies looking to collaborate with a successful player in the marketing reporting and analytics space, making it an attractive proposition for sales efforts.

Competitive Landscape Analyzing similar companies like Hightouch, Adverity, and Fivetran provides valuable insights into competitor positioning, enabling sales teams to tailor their pitches effectively, highlight Improvado's unique selling points, and capture market share from direct competitors in the segment.

Similar companies to Improvado

Improvado Tech Stack

Improvado uses 8 technology products and services including Amobee, Crazy Egg, Google Data Studio, and more. Explore Improvado's tech stack below.

  • Amobee
    Advertising
  • Crazy Egg
    Analytics
  • Google Data Studio
    Business Intelligence
  • Amazon S3
    Content Delivery Network
  • PostgreSQL
    Database
  • Mailchimp
    Email
  • Open Graph
    Miscellaneous
  • JSON
    Programming Languages

Media & News

Improvado's Email Address Formats

Improvado uses at least 1 format(s):
Improvado Email FormatsExamplePercentage
First.Last@improvado.ioJohn.Doe@improvado.io
66%
First@improvado.ioJohn@improvado.io
25%
FirstLast@improvado.ioJohnDoe@improvado.io
6%
First.Middle@improvado.ioJohn.Michael@improvado.io
3%

Frequently Asked Questions

Where is Improvado's headquarters located?

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Improvado's main headquarters is located at 3919 30th St San Diego, California 92104 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Improvado's official website and social media links?

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Improvado's official website is improvado.io and has social profiles on LinkedIn.

How much revenue does Improvado generate?

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As of August 2024, Improvado's annual revenue reached $15M.

What is Improvado's NAICS code?

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Improvado's NAICS code is 5112 - Software Publishers.

How many employees does Improvado have currently?

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As of August 2024, Improvado has approximately 110 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Revenue Officer (cro): S. B.Chief Software Architect: I. N.Vice President Of Marketing: G. B.. Explore Improvado's employee directory with LeadIQ.

What industry does Improvado belong to?

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Improvado operates in the Software Development industry.

What technology does Improvado use?

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Improvado's tech stack includes AmobeeCrazy EggGoogle Data StudioAmazon S3PostgreSQLMailchimpOpen GraphJSON.

What is Improvado's email format?

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Improvado's email format typically follows the pattern of . Find more Improvado email formats with LeadIQ.

How much funding has Improvado raised to date?

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As of August 2024, Improvado has raised $22M in funding. The last funding round occurred on May 12, 2022 for $22M.

When was Improvado founded?

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Improvado was founded in 2015.
Improvado

Improvado

Software DevelopmentCalifornia, United States51-200 Employees

Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help marketing teams streamline inefficient spreadsheet analytics and achieve deep insights into revenue generation. 

Improvado connects data across 500+ marketing and sales platforms to build a holistic picture of marketing performance. As an end-to-end analytics platform, Improvado handles everything, from data extraction and normalization to visualizing data in insightful dashboards.

With Improvado, it’s easy to track the performance of your cross-channel efforts, calculate complex metrics such as CLV or CAC, attribute revenue to touchpoints, and recreate customer journeys.

Want to learn more? Schedule a demo at www.improvado.io.

Section iconCompany Overview

Headquarters
3919 30th St San Diego, California 92104 US
NAICS Code
5112 - Software Publishers
Founded
2015
Employees
51-200

Section iconFunding & Financials

  • $22M

    Improvado has raised a total of $22M of funding over 4 rounds. Their latest funding round was raised on May 12, 2022 in the amount of $22M.

  • $10M$50M

    Improvado's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $22M

    Improvado has raised a total of $22M of funding over 4 rounds. Their latest funding round was raised on May 12, 2022 in the amount of $22M.

  • $10M$50M

    Improvado's revenue is in the range of $10M$50M

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