Strong Industry Presence InFocus has established itself as a leader in collaboration solutions for over 30 years, with a diverse customer base including businesses, public agencies, and educational institutions, presenting multiple avenues for expanding into enterprise and government sectors.

Product Innovation Recent launches of 1080p projectors and large venue display solutions indicate ongoing innovation, highlighting opportunities to upsell or bundle new display technologies to existing clients seeking cutting-edge collaboration tools.

Strategic Partnerships The company's recent partnership with D&H Canada enhances its distribution channels in North America, suggesting potential for targeted reseller collaborations and channel development to boost regional sales and market coverage.

Market Engagement Participation in major industry events like IFA Berlin and regional festivals demonstrates active market engagement, providing direct access to key decision-makers and potential clients interested in the latest visual collaboration solutions.

Digital Foundations Utilizing cloud-based tools and robust tech stack such as Google Analytics and Microsoft 365, InFocus is well-positioned for scalable digital marketing strategies that can be leveraged to reach new customers and increase brand visibility globally.