What departments does Initiative have?

Initiative has employees across 6 departments including Business, Analytics, Operations, Customer Success, Product Management.

What is the largest department at Initiative?

The largest department at Initiative is Business with 7 employees.

Where are Initiative employees located globally?

Initiative has employees across 7 continents and 78 countries including Nigeria, Egypt, Tunisia, Algeria, South Africa.

How has Initiative's team size changed over time?

Initiative's team has decreased from approximately 5.1K to 2.6K employees based on available data.

Learn more at LeadIQ.com

Initiative Employee Directory

Advertising ServicesNew York, United States1001-5000 Employees

Initiative is an advertising services company headquartered in New York, with an address at 100 West 33rd Street, 4th Floor, New York, NY 10017, United States. The firm operates within the Advertising Services industry and has a workforce of between 1,001 and 5,000 employees. It is part of Omnicom Media and emphasizes media-led strategies to support brand growth and shape the brand's consumer experience. Initiative counts Nike, Volvo, Amazon, Constellation Brands, Merck, Anthropic, Paramount, and T-Mobile among its clients. The company prioritizes media responsibility, including diversity, brand safety, and sustainability, and maintains a website at initiative.com.

Initiative Global Highlights

North America
2.1K

United States Of America
1.8K
Canada
153
Mexico
113
Dominican Republic
11
El Salvador
4
Costa Rica
1
Panama
1

Europe
701

United Kingdom Of Great Britain And Northern Ireland
223
Germany
71
Italy
50
Greece
50
Portugal
49
France
48
Netherlands
44
Ukraine
27
Poland
24
Belgium
20
Spain
17
Hungary
16
Romania
15
Austria
9
Serbia
6
Ireland
5
Sweden
5
Latvia
5
Norway
3
Denmark
3
Moldova
2
Slovakia
2
Estonia
2
Lithuania
1
Belarus
1
Azerbaijan
1
Montenegro
1
Croatia
1

Asia
449

India
128
Russian Federation
56
United Arab Emirates
54
Thailand
39
Indonesia
28
Turkey
28
Malaysia
19
Lebanon
18
Saudi Arabia
16
Singapore
16
Philippines
14
China
13
Kazakhstan
7
Pakistan
4
Israel
2
Japan
2
Bangladesh
2
Iraq
1
Yemen
1
Viet Nam
1

South America
278

Chile
99
Colombia
49
Argentina
45
Brazil
41
Peru
21
Ecuador
12
Uruguay
8
Bolivia
2
Paraguay
1

Oceania
123

Australia
115
New Zealand
8

Africa
63

Egypt
30
South Africa
13
Tunisia
7
Nigeria
5
Morocco
4
Algeria
2
Côte D'ivoire
1
Madagascar
1

Initiative's Leadership

L. A.
Chief Executive Officer
Mobile Phone
Email
W. S.
Ceo Uk&i
Mobile Phone
Email
H. G.
Ceo, Initiative Canada
Mobile Phone
Email
V. V.
Ceo, Initiative , Omnicom
Mobile Phone
Email
B. B.
Ceo
Mobile Phone
Email
F. M.
Ceo
Mobile Phone
Email
M. K.
Chief Executive Officer
Mobile Phone
Email
P. I.
Coo- South
Mobile Phone
Email

Initiative Employee Metrics

100%

50%

2026

2025

Media & Communications
Arts & Design
Information Technology
Analytics
Accounting
Other
Finance
Business Development
Administrative
Business
Marketing

Contact profiles from Initiative

Name

Title

Contact

Location

Last Update

R. F.
Managing Director, Initiative Portugal
Mobile Phone
Email
Portugal, Lisbon
Sep 14, 2026
L. A.
Chief Executive Officer
Mobile Phone
Email
United Arab Emirates, Dubai
Oct 13, 2026
W. S.
Ceo Uk&i
Mobile Phone
Email
United Kingdom, England
Oct 02, 2026
M. D.
Chief Strategy Officer, United States
Mobile Phone
Email
Australia, New South Wales
Sep 22, 2026
S. R.
Chief Strategy Officer (cso)
Mobile Phone
Email
Canada, Ontario
Oct 08, 2026
T. D.
Chief Strategy Officer
Mobile Phone
Email
Australia, New South Wales
Sep 13, 2026
J. S.
Global Head Of Performance Marketing & Emea President
Mobile Phone
Email
Denmark
Sep 03, 2026
C. S.
Evp Client Advice & Management, Global Managing Partner
Mobile Phone
Email
Canada, Ontario
May 31, 2026
H. G.
Ceo, Initiative Canada
Mobile Phone
Email
Canada, Ontario
Apr 16, 2026
P. I.
Coo- South
Mobile Phone
Email
India, Karnataka
Oct 14, 2026

Frequently Asked Questions

What is Initiative known for?

Initiative was founded in 1970 and operates in the Advertising Services industry. You can contact Initiative's main corporate office by phone at

+1-323-370-****

. Explore Initiative's company overview page for more information.

What is Initiative's most common email format?

Initiative employees' email format typically follows the pattern of First.Last@initiative.com. Trying to find reliable and up-to-date employee contact data? Find more Initiative email formats with LeadIQ.

How many employees does Initiative have currently?

Initiative has approximately 3.1K employees as of October 2026. These team members are located across 6 continents, including North America, Europe and Asia.

Who are Initiative's key employees and leadership?

As of October 2026, Initiative's key employees include:

Chief Executive Officer: L. A.
Ceo Uk&i: W. S.
Ceo, Initiative Canada: H. G.
Ceo, Initiative , Omnicom: V. V.
Ceo: B. B.

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Initiative Employee Directory

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