Innovative Sampling Technology Insight Pack utilizes proprietary in-pack sampling technology that seamlessly integrates with existing manufacturing lines, enabling brands to deliver product samples directly within packaging. This innovative approach offers a unique value proposition for CPG brands seeking cost-effective, scalable sampling solutions that enhance product trial and consumer engagement.

Strong Industry Experience With over 20 years of experience and more than one billion successful inserts, Insight Pack has established a solid track record supporting major brands in the food, beverage, household, and personal care sectors. This demonstrates reliability and the ability to handle large-scale, high-volume campaigns, making them a trusted partner for brands looking to expand their sampling initiatives.

Data-Driven Consumer Insights By embedding research directly into the product experience through QR-enabled research cards, Insight Pack enables brands to gather rich first-party data and real-time customer feedback. This positions them as a valuable partner for brands looking to optimize product launches and go-to-market strategies based on measurable consumer insights.

Revenue Growth Potential With annual revenues estimated between $25 million and $50 million and a focus on innovative consumer engagement tactics, Insight Pack offers opportunities for sales partners to target mid-sized companies seeking advanced sampling and market research solutions within the CPG landscape.

Market Expansion Opportunities Given the company's focus on scalable, measurable sampling methods in categories with high consumer turnover and innovation, there is potential to expand into other fast-growing segments within the consumer goods industry, appealing to brands aiming to differentiate in a competitive marketplace.