Small publisher Target INSONA as a boutique self-publishing partner with personalized services and high touch pre-publication editing, formatting, and cover art to differentiate from larger POD players.

Full service stack Leverage their end-to-end offerings from pre-publishing to distribution, including POD, eBook, web presence, and marketing, to upsell packaged solutions or premium promotional campaigns.

DIY tools Capitalize on the free INSONA Author’s Toolbelt to cross-sell enhanced services around DIY readers and authors seeking guided acceleration, coaching, or advanced market analytics.

Tech integrations Note their tech stack includes Google Ads, Akamai, Trustpilot, Bootstrap, and hosting/CDN capabilities; propose performance marketing, review management, and testing partnerships to improve acquisition efficiency.

Growth potential With revenue under 1M and competition from mid-size players, present scalable services such as bundled marketing, distribution optimization, and international rights guidance to drive higher-margin deals.