Acquisition traction The company was acquired by MC Group in 2018, expanding into electrical services and rollout management. This presents a potential path to re-engage with MC Group’s network as a channel or partner for cross-selling facilities services and electrical project support.

Electrical services niche Specializes in electrical service and project needs for customers across the US and Canada. Opportunities exist to upsell broader facilities services, maintenance programs, or project management across facilities portfolios seeking integrated electrical solutions.

SMB-to-mid market fit Small to mid-sized employer base (11-50 employees) with revenue under one million signals high potential for scalable service contracts, recurring maintenance plans, and bundled service offerings tailored for smaller facilities teams.

Digital presence Tech stack includes WordPress and analytics tools, indicating a digital lead capture channel and potential for optimized online marketing, service pages, and clear CTAs to convert inquiries into multi-site electrical service projects.

Market positioning Competitive landscape includes large facilities providers; Integra’s niche in electrical services and rollout management could be positioned as a specialized partner for electrical project execution within broader facilities programs, targeting mid-market accounts seeking depth of electrical expertise.