Integrated Marketing Services Employee Directory
Advertising ServicesNew Jersey, United States11-50 Employees
Integrated Marketing Services (IMS) is a full-service advertising and market research firm based in Princeton, New Jersey. It combines market research, branding, advertising, creative services, public and investor relations, web design, and viral marketing under one umbrella, with a focus on launching products, expanding market share, and building customer loyalty. The company emphasizes crisis management as part of its offering, and operates through subsidiary groups that include IMS Marketing, American Opinion Research, and Environmental Research Associates, reflecting a multi-disciplinary approach to quantitative and qualitative research as well as environmental insights. IMS targets organizations seeking comprehensive, proactive strategic solutions for communications, research, and marketing programs across global markets. The firm positions itself within the advertising services industry as an integrated provider that can coordinate diverse capabilities to support large-scale campaigns and research-driven initiatives.