National OOH Reach IMI provides access to out-of-home advertising inventory across more than 175 DMAs nationwide, enabling scalable national campaigns for brands and agencies looking to maximize reach while maintaining local-market precision.

Single Point of Contact As a streamlined broker for billboard campaigns, IMI offers a single point of contact to plan, buy, and scale OOH across both major metros and growing regional markets, simplifying vendor management and accelerating deal cycles.

Growing Market Coverage With active presence in large markets like Los Angeles, Atlanta, Miami, San Francisco, Charlotte, and Nashville, IMI can position itself as the go-to partner for national brands expanding into high-growth regional hotspots.

Data and Local Expertise IMI combines broad national coverage with deep local market knowledge, which can be leveraged to craft targeted OOH campaigns aligned with local demographics, regulations, and buying patterns to improve ROAS.

SMB and Mid-Market Attraction Operating with a lean headcount and mid-tier revenue, IMI sits between large integrators and boutique shops, offering cost-effective OOH programs ideal for mid-market advertisers and agencies seeking efficient scale.