Strategic partnerships IONITY is a high-power charging network backed by major automakers (BMW, Ford, Hyundai, Mercedes-Benz, Volkswagen, Audi, Porsche) and a significant investor (BlackRock). This opens sales opportunities around enterprise-grade energy services, fleet partnerships, and co-branded sustainability initiatives with automakers and institutional investors.

Urban expansion The recent London urban hub and ongoing urban site development in Birmingham, Manchester, Glasgow, Edinburgh indicate a pivot to city-center charging solutions. This presents cross-sell potential for urban mobility partnerships, installation services, and value-added offerings like smart grid integration and demand management for dense city environments.

Renewable energy tie-in IONITY powers all chargers with 100% renewable energy and has committed to renewable electricity across its nationwide infrastructure through a corporate PPA with Pinergy. This creates sales opportunities around green energy procurement, carbon accounting services, and sustainability reporting for fleet operations and corporate customers.

Data-driven growth Partnership with Uber and emphasis on real-world utilisation data to optimize future charging locations signals a need for advanced analytics, site-planning tools, and occupancy/fleet usage dashboards that can be monetized through enterprise data services and consulting.

Customer rewards Charging rewards program launched to encourage faster turnover indicates appetite for loyalty, incentive programs, and merchant partner ecosystems. This can be leveraged to upsell additional B2B services such as merchant integrations, payment solutions, and performance marketing collaborations with fleets and ride-hail operators.