Digital Transformation Focus iPaper's core offering of automating the conversion of printed leaflets and catalogs into interactive digital experiences presents a significant opportunity to target retail clients seeking to enhance their omnichannel marketing capabilities and improve customer engagement.

Accessibility Enhancements Recent improvements in accessibility features for digital catalogs position iPaper as a solution suitable for enterprise clients prioritizing inclusive shopping experiences, creating potential for upselling accessibility-focused premium packages.

E-commerce Integration The launch of new eCommerce API functions and in-catalog shopping options indicates a strong fit for retailers looking to integrate promotional content directly with their sales platforms, opening doors for sales of seamless omnichannel solutions.

Future-Ready Automation Upcoming data-driven and automated catalog production features showcase ability to deliver scalable, cost-efficient marketing assets, which appeals to retail brands eager to modernize and streamline their campaign workflows.

Market Expansion Potential With revenue estimates between 10M and 25M and a growing product suite, iPaper presents a promising opportunity to target mid-sized retailers and marketing agencies seeking innovative digital catalog and marketing solutions to stay competitive.