Ipsos Crownit
Market ResearchHaryana, India51-200 Employees
Based in Gurgaon, Haryana, Crownit operates a marketing and consumer data analytics platform within India's market research ecosystem. It connects brands and retailers with consumer groups across the country, using data that users share to generate actionable insights and support targeted campaigns for businesses, market research firms, and creative agencies. The platform maintains relationships with more than 15,000 local merchants and serves a user base of over 1.5 million. In 2024, Crownit was acquired by Ipsos and now operates as part of Ipsos Research Private Limited. Crownit's activities center on transforming consumer data into insights for brands, retailers, market research firms, and creative agencies. The company expanded its product capabilities with the 2024 launch of Consumer Voice in India, a platform for direct video access to consumers across more than 40 cities via the Crownit platform.