Global Market Reach Ipsos operates in over 90 markets worldwide, providing extensive opportunities to offer tailored market research solutions across diverse regions and industries.

Client Base Expansion With more than 5,000 clients globally, there is significant potential to upsell new research services and deepen existing client relationships by showcasing innovative offerings like AI-augmented moderation.

Technological Innovation Ipsos's recent launch of AI-augmented moderation and collaboration with data partners demonstrates a commitment to integrating advanced technologies, opening avenues for promoting cutting-edge, tech-driven research solutions.

Financial Stability The company's solid revenue performance, totaling over 2.4 billion euros in 2024, indicates a healthy financial position, enabling strategic investment in new product development and aggressive market expansion.

Delivery Capabilities Conducting 50 million interviews annually, including online methods, underscores Ipsos’s extensive data collection capabilities, which can be leveraged in engaging clients seeking reliable, large-scale market insights.