Market Access The IHF represents almost 1,000 hotels and guesthouses nationwide, providing a direct channel to a large segment of Ireland's hospitality providers. Position your solutions as member-benefit offerings through the federation, with group discounts, co-branded training, or bundled services for PMS, revenue management, and procurement.

Leadership Access Recent leadership appointments signal an active strategy to drive value for members. Target the Chief Executive and Vice Presidents with high-impact proposals such as digital transformation, governance and compliance tools, or member services that streamline operations and cost control for hotels and guesthouses.

Sustainability Drive IHF engagement in climate action and sustainability initiatives suggests appetite for energy efficiency, emissions tracking, and green procurement. Offer sustainability analytics, carbon reporting, energy management platforms, and green accreditation programs tailored to hotel operators.

Workforce Programs Collaboration on the commis chef apprenticeship programme highlights a commitment to workforce development. Propose e-learning, apprenticeship management, recruiting software, and training content that supports member hotels in attracting and retaining skilled staff.

Digital & Events The federation's tech footprint and active conference calendar create opportunities for event tech, marketing automation, privacy/compliance tooling, and association management software that can streamline communications, sponsorships, and member engagement across Ireland’s hotel sector.