Security focus Target ITW Covid Security Group for bundled security solutions that combine access control, monitoring, and incident response, leveraging their ITW Security Division ecosystem to cross-sell complementary protective technologies.

Mid-market growth With 51-200 employees and revenue in the 25-50 million range, position scalable security and compliance offerings that fit growing mid-market manufacturers in the printing sector, emphasizing ease of deployment and rapid ROI.

Tech stack leverage Highlight solutions that align with their cloud, content delivery, and web infrastructure (Cloudflare, Bootstrap, Nginx) such as secure, cloud-delivered control systems, edge protection, and lightweight, performant security apps.

Product expansion Explore opportunities to introduce newer hardware or software security layers, including anti-counterfeiting, asset tracking, and tamper-evident solutions that can be integrated into printing workflows and packaging security.

Channel partnerships Leverage their size and competitive landscape by proposing channel-friendly programs, co-marketing, and joint go-to-market efforts with other ITW Security Division members and printing industry peers to accelerate adoption.