Small Retail Target a very small, local retail business in West Springfield to understand their niche needs, cross-sell digital tools that optimize store operations and online presence.

Tech Stack Fit Leverage familiarity with Google Workspace, Google Search Console and GoDaddy to propose seamless cloud collaboration, website optimization, and domain/hosting improvements that integrate with their current tools.

Digital Marketing Offer lightweight digital marketing and website performance services to enhance local visibility, leveraging their existing Facebook presence and foundation-based site architecture.

Growth Readiness Position scalable solutions for potential expansion or modernization as a family or small business grows, including efficient server hosting, security hardening, and responsive web design to support customer reach.

Benchmarking Frame competitive positioning by referencing nearby mid-market retailers, proposing cost-effective IT and marketing upgrades that deliver measurable ROI, with an emphasis on improving online-to-offline funnel performance.