Physician-founded advantage Being the first physician-founded scrubs brand gives Jaanuu a unique advantage in understanding and meeting the needs of healthcare professionals, providing a strong selling point for healthcare institutions looking for specialized apparel.

High-quality proprietary fabrics Jaanuu's proprietary fabrics, known for high quality and endurance, offer a competitive edge in the market. Highlighting the durability and comfort these fabrics provide can appeal to healthcare facilities looking for long-lasting and comfortable uniforms for their staff.

Ergonomic design appeal The ergonomic construction of Jaanuu's products, backed by physiological research, showcases a commitment to innovation and comfort. Emphasizing the health benefits and improved work experience from wearing Jaanuu scrubs can attract healthcare organizations focused on staff well-being.

Significant funding and revenue With funding of $75M and revenue in the range of $10M - $50M, Jaanuu demonstrates financial stability and growth potential. This financial strength can instill confidence in potential buyers and investors, making it an attractive partner for large-scale procurement deals.

Industry recognition and support Supported by notable apparel and e-commerce investors, Jaanuu is backed by industry expertise and connections. Leveraging this support can open doors for partnerships with other key players in the healthcare and fashion industries, maximizing sales opportunities.