Growth through partnerships Leverage existing spa, salon, resort, apothecary, and medical office channels across 40+ countries to expand distribution by introducing Jane Iredale products to partner networks, corral exclusive lines, or co-host events with treatment services.

Dermatologist endorsem Highlight rigorous safety and sensitivity testing to strengthen collaborations with dermatologists and plastic surgeons, offering them co-branded trials and education to drive placement in clinics and medical offices.

Limited edition demand Capitalize on past limited editions and Caring and Giving initiatives to create time‑bound collections or partnerships with influencers, spas, or charitable campaigns to boost visibility and drive seasonal sales.

Digital commerce focus Optimize the online buying experience and leverage analytics to segment professional channels, while leveraging PayPal and HTTP/3 capabilities to improve checkout speed and reduce cart abandonment for direct-to-consumer and B2B orders.

Product expansion opportunities Build on the success of ColorLuxe Lip products and skincare supplements by identifying adjacent SKUs (e.g., base makeup, skincare serums) to cross-sell through existing retailers and partner spas, increasing average order value and channel penetration.