Established Track Record Johnston Associates LLC, with its founding in 1996, boasts a well-established track record in public affairs and strategic communications consulting, showcasing reliability and expertise that can be leveraged to attract new clients.

Strong Network Connections The firm's strong relationships with key leaders in the business community, government, and media provide a strategic advantage for tapping into new business opportunities and expanding the client base through referrals and introductions.

Long-Term Client Relationships Johnston Associates prides itself on maintaining long-term client relationships, some since the firm's inception, indicating a high level of client satisfaction, trust, and loyalty that can lead to repeat business and referrals.

Strategic Technology Integration The company's tech stack includes advanced tools like Google Cloud and React, showcasing a commitment to leveraging technology for efficient service delivery, attracting tech-savvy clients, and staying ahead of the competition in the digital landscape.

Competitive Landscape Awareness By understanding its positioning compared to similar firms like EY, Deloitte, and KPMG, Johnston Associates can identify gaps in service offerings or potential client segments that competitors are serving, enabling targeted approaches to win over clients seeking specialized or personalized services.