Strong Product Innovation Join It regularly releases substantial updates, including over 85 product enhancements in early 2025 and 200 new software versions in 2023, indicating a commitment to continuous innovation and feature expansion that can be leveraged to upsell new functionalities.

Market Expansion Potential With a revenue range between 1 million and 10 million and ongoing product development, Join It presents an opportunity for partners to incorporate their platform into broader membership management and community engagement markets.

Tech Stack & Integration Utilizing modern technologies like Node.js, Tailwind CSS, and integrating with digital wallets such as Google Wallet and Apple Wallet, Join It is well-positioned to adopt and recommend cutting-edge integration solutions to enhance user experiences.

Customer Engagement Focus The recent rollout of digital membership cards and commitment to improving user experience signal an emphasis on customer engagement, offering avenues to provide supplementary tools or services targeting member management.

Growth Potential & Alignment Sized competitively among similar companies with fewer employees and similar revenue, Join It presents an accessible target for small to medium enterprise collaborations, especially for providers offering complementary SaaS or engagement solutions.