Jumia Email Format
Retail201-500 Employees
Jumia operates an online retail marketplace serving African shoppers with a wide selection that includes electronics, fashion, home appliances, and kids' items, with orders shipped to homes or offices for convenience. Founded in June 2012, the company has pursued a leading position in Africa by emphasizing reliable delivery, ongoing innovation, and a customer-focused service model. Its stated objective is to become the largest retailer in Africa by transforming how Africans shop and by delivering a distinctive shopping experience. The business operates within the retail and e-commerce sector, connecting buyers with a broad product assortment across the continent. In May 2026, shareholders elected a new supervisory board to deepen African expertise as the company pursues profitability in 2027.