Niche Market Focus JUST IN TREND specializes in manufacturing and distributing safety and workwear apparel, which positions it well to target industries such as construction, manufacturing, and logistics that prioritize PPE compliance and safety standards.

Online Presence Leverage With an active online retail platform and a technology stack that includes social media and analytics tools, there is an opportunity to expand digital marketing efforts to reach safety managers and procurement officers directly.

Growth Potential Operating within the safety apparel sector, which is driven by regulatory safety requirements, provides ongoing demand growth, especially as industries seek high-visibility and flame-resistant clothing solutions for their workforce.

Market Expansion Given the company's smaller size relative to industry giants, there is scope for strategic partnerships or B2B sales channels with larger apparel distributors to increase visibility and sales volumes.

Targeted Outreach Focusing on sectors requiring specialized safety clothing, such as oil and gas, construction, and emergency services, can help identify high-value clients who need customized protective apparel, boosting revenue through enterprise sales.