Niche Specialization Katzenhaus Books focuses on print-on-demand publishing within the narrative history and historical fiction genres, presenting opportunities to offer targeted print services, distribution solutions, and niche marketing strategies tailored to historically engaged audiences.
Digital Engagement With a tech stack that includes social media platforms like Facebook and Twitter, there is potential to collaborate on digital marketing campaigns, influencer outreach, and online community building to increase brand visibility and book sales.
Limited Resources Operating with a very small team suggests a need for scalable support services such as outsourced publishing solutions, editorial assistance, or digital marketing, to help streamline operations and grow output without significant internal overhead.
Market Positioning As a print-on-demand publisher in a competitive space alongside companies like ThriftBooks and Waterstones, there are opportunities to enhance market reach through partnerships, specialization, and unique storytelling angles that appeal to historically interested readers.
Technology Utilization Employing a modern digital infrastructure indicates openness to integrating innovative publishing tools and platforms, which can be leveraged to improve print efficiency, distribution channels, and reader engagement for increased sales growth.