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Insights

Expanding Market Presence Kaufland e-commerce has recently launched its marketplace in France, indicating a strategic focus on expanding its international footprint. This expansion presents opportunities to offer localized solutions, payment integrations, and logistics support tailored to new markets.

Innovative Logistics Partnerships The partnership with Myflexbox to install parcel lockers across Germany showcases Kaufland's commitment to enhancing its delivery and click-and-collect services. This creates avenues for logistics technology providers and supply chain solutions to collaborate on improving customer experience.

Community & Employee Engagement Kaufland’s initiatives to raise awareness around mental health signal a strong company culture focused on employee wellbeing and social responsibility. Vendors offering wellness solutions or employee engagement platforms could align well with their corporate values.

Technology Stack Utilization With a diverse tech stack including analytics, ELK, and cloud services, Kaufland e-commerce is likely open to advanced data analytics and AI-driven personalization tools that can optimize their marketplace operations and enhance customer shopping experiences.

Growth & Market Opportunities Operating in a fast-growing e-commerce environment with revenues between 50 to 100 million dollars and expanding product categories, Kaufland presents ample opportunities for suppliers of scalable e-commerce tools, digital marketing services, and multi-channel integration solutions tailored to large online marketplaces.

Kaufland e-commerce Tech Stack

Kaufland e-commerce uses 8 technology products and services including Microsoft Advertising, Google Analytics 4, Integromat, and more. Explore Kaufland e-commerce's tech stack below.

  • Microsoft Advertising
    Advertising
  • Google Analytics 4
    Analytics
  • Integromat
    Continuous Integration
  • Prometheus
    Data Management
  • Go
    Programming Languages
  • Salesforce Sales Cloud
    Sales
  • Yoast SEO
    Search Engines
  • CSS
    Web Tools And Plugins

Kaufland e-commerce's Email Address Formats

Kaufland e-commerce uses at least 2 format(s):
Kaufland e-commerce Email FormatsExamplePercentage
First.Last@real-digital.deJohn.Doe@real-digital.de
98%
First.Middle.Last@real-digital.deJohn.Michael.Doe@real-digital.de
1%
First.Middle@real-digital.deJohn.Michael@real-digital.de
1%
First.Last@kaufland-ecommerce.comJohn.Doe@kaufland-ecommerce.com
100%

Frequently Asked Questions

Where is Kaufland e-commerce's headquarters located?

Minus sign iconPlus sign iconKaufland e-commerce's main headquarters is located at 2 Habsburgerring Köln, North Rhine-westphalia 50674 Germany. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is Kaufland e-commerce's official website and social media links?

Minus sign iconPlus sign iconKaufland e-commerce's official website is kaufland-ecommerce.com and has social profiles on LinkedIn.

What is Kaufland e-commerce's NAICS code?

Minus sign iconPlus sign iconKaufland e-commerce's NAICS code is 4541 - Electronic Shopping and Mail-Order Houses.

How many employees does Kaufland e-commerce have currently?

Minus sign iconPlus sign iconAs of June 2026, Kaufland e-commerce has approximately 840 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Coo: C. B.Cfo / Verwaltungsleiter: J. K.Chief Marketing Officer - Kaufland.De: K. T.. Explore Kaufland e-commerce's employee directory with LeadIQ.

What industry does Kaufland e-commerce belong to?

Minus sign iconPlus sign iconKaufland e-commerce operates in the Online and Mail Order Retail industry.

What technology does Kaufland e-commerce use?

Minus sign iconPlus sign iconKaufland e-commerce's tech stack includes Microsoft AdvertisingGoogle Analytics 4IntegromatPrometheusGoSalesforce Sales CloudYoast SEOCSS.

What is Kaufland e-commerce's email format?

Minus sign iconPlus sign iconKaufland e-commerce's email format typically follows the pattern of First.Last@real-digital.de. Find more Kaufland e-commerce email formats with LeadIQ.

When was Kaufland e-commerce founded?

Minus sign iconPlus sign iconKaufland e-commerce was founded in 2015.

Kaufland e-commerce

Online and Mail Order RetailNorth Rhine-westphalia, Germany501-1000 Employees

++ WHO WE ARE ++
We at Kaufland e-commerce are an independent tech company, responsible for operating and developing Kaufland’s international online marketplaces. 
Our company is comprised of over 850 talents hailing from more than 60 nations. We unite this diversity of perspectives and strengths in interdisciplinary teams to help us find the best solutions for various projects. For projects like the Kaufland-App and the Kaufland Card, we work in close cooperation with our colleagues from Kaufland, combining online and branch stores into one shopping experience for our customers. 

++WHAT WE DO ++
The international Kaufland marketplaces are the beating heart of our day-to-day work. Together as a team, we make sure our customers have an outstanding and safe shopping experience. More than 13,000 online sellers offer a wide range of products in over 6,400 categories.
The success of the Kaufland marketplaces is based on our Kaufland Global Marketplace brand – a comprehensive all-in-one solution that allows sellers to use just one registration to sell on all our online marketplaces.

++ WHAT SETS US APART ++
We have a dynamic company culture which is marked by flat hierarchies, a strong team spirit, and an open culture based on learning and making mistakes. One of the foundational elements of our culture are our Company Principles, which we actively live and which are integrated in various processes from onboarding onward.

++ OUR VISION AND MISSION ++
We firmly believe that our success is based on a forward-thinking mindset, guided by a clear vision. Our goal is to offer added value to our customers, our partners, and our society. #FromEuropeForEurope
Learn more about our Vision & Mission: https://kaufland-ecommerce.com/ueber-uns/

We offer flexibility. You can work in any of our offices in Cologne, Darmstadt, Düsseldorf, Berlin, or remotely from anywhere inside Germany.

Imprint: https://kaufland-ecommerce.com/impressum/?hidebanner=true

Section iconCompany Overview

Headquarters
2 Habsburgerring Köln, North Rhine-westphalia 50674 Germany
Website
kaufland-ecommerce.com
NAICS Code
4541 - Electronic Shopping and Mail-Order Houses
Founded
2015
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Kaufland e-commerce's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Kaufland e-commerce's revenue is estimated to be in the range of $50M$100M

Company Leadership

  • Stylized image of a person
    C. B.
    Coo
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. K.
    Cfo / Verwaltungsleiter
    Phone icon
    Mobile Phone
  • Stylized image of a person
    K. T.
    Chief Marketing Officer - Kaufland.De
    Phone icon
    Mobile Phone
  • Stylized image of a person
    V. S.
    Chief Information Security Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    M. C.
    Chief Risk Officer
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    J. K.
    Cfo / Verwaltungsleiter
    Phone icon
    Mobile Phone
  • Stylized image of a person
    O. F.
    Operational Lead Partner Integration Management
    Phone icon
    Mobile Phone
  • Stylized image of a person
    S. W.
    Partner Management & B2b Marketing
    Phone icon
    Mobile Phone
  • Stylized image of a person
    T. K. P.
    Head Of Partner Management & Vendor Support/ Directsales
    Phone icon
    Mobile Phone
  • Stylized image of a person
    M. C.
    Chief Risk Officer
    Phone icon
    Mobile Phone

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