Expanded Footprint Kearys Motor Group is Ireland’s largest family-owned motor group with 18 dealerships and recent expansion in Cork, Clonakilty and beyond, signaling opportunities to cross-sell across multiple locations and capitalize on new showroom traffic.

EV & BYD Focus Recent BYD expansions and partnerships indicate a growing emphasis on electric vehicles; sales teams should target EV buyers, fleet operators, and trade-ins for electrified models, including charging solutions via partner Ohme.

Used Car Power Kearys Carstores display over 900 used cars with competitive pricing and a no-haggle experience, creating a strong funnel for up-selling warranties, service plans, and loan/lease options to convert showroom interest into finance deals.

Brand Diversification With portfolios spanning BMW, MINI, Hyundai, Renault, Dacia, Nissan and more, there is an opportunity to tailor bundled offers, aftersales packages, and loyalty programs across multiple brands to maximize cross-brand conversions.

Community & Data Sponsorship of Cork Camogie and recognition as a Best Workplace 2024, plus digital channels and CRM tools, suggest a pathway to targeted community campaigns and refined lead nurturing (via Mautic and Microsoft 365) for higher engagement and repeat business.