Insights

Female-focused Market Keds' focus on supporting women's self-expression through comfortable and stylish footwear presents a unique sales opportunity to tap into the growing market segment of female consumers seeking fashion-forward yet functional products.

Tech-Savvy Marketing By leveraging a tech stack including Google Optimize, Amazon Advertising, and Klaviyo, Keds demonstrates a commitment to innovative marketing strategies. Sales reps can explore collaboration opportunities with tech-focused companies to enhance Keds' digital marketing efforts and reach a broader audience.

Revenue Growth Potential With reported revenue ranging from $10M to $50M, Keds offers sales development representatives the opportunity to pitch scalable solutions and products that can contribute to further revenue growth for the company in the highly competitive footwear retail market.

Part of Designer Brands As a division of Designer Brands, one of the world's largest footwear companies, Keds benefits from strong industry connections and resources. Sales professionals could explore cross-promotional activities with other Designer Brands' subsidiaries to enhance brand visibility and drive sales.

Competitive Positioning Positioned among well-known footwear brands like Converse, Nike, and adidas, Keds has the potential to differentiate itself through its historical legacy and focus on women's empowerment. Sales teams can leverage this unique positioning to target customers looking for brands with a strong heritage and social impact.

Keds Tech Stack

Keds uses 8 technology products and services including Google Optimize, Amazon Advertising, Klaviyo, and more. Explore Keds's tech stack below.

  • Google Optimize
    A/B Testing
  • Amazon Advertising
    Advertising
  • Klaviyo
    Marketing Automation
  • Wunderkind
    Marketing Automation
  • PayPal Credit
    Payment Processing
  • Reflektion
    Personalization
  • Java
    Programming Languages
  • Quantcast
    System Analytics & Monitoring

Media & News

Keds's Email Address Formats

Keds uses at least 1 format(s):
Keds Email FormatsExamplePercentage
First.Last@keds.comJohn.Doe@keds.com
95%
Last.F@keds.comDoe.J@keds.com
3%
FirstLast@keds.comJohnDoe@keds.com
1%
FirstLas@keds.comJohnDoe@keds.com
1%

Frequently Asked Questions

Where is Keds's headquarters located?

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Keds's main headquarters is located at Burlington, MA US. The company has employees across 4 continents, including North AmericaAsiaAfrica.

What is Keds's official website and social media links?

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Keds's official website is keds.com and has social profiles on LinkedIn.

How much revenue does Keds generate?

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As of December 2024, Keds's annual revenue reached $15M.

What is Keds's SIC code?

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Keds's SIC code is 5139 - Footwear.

How many employees does Keds have currently?

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As of December 2024, Keds has approximately 102 employees across 4 continents, including North AmericaAsiaAfrica. Key team members include Head Of Sales: J. M.Vp Global Product: J. K.Global Design Director, Head Of Collab Design: L. K.. Explore Keds's employee directory with LeadIQ.

What industry does Keds belong to?

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Keds operates in the Retail industry.

What technology does Keds use?

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Keds's tech stack includes Google OptimizeAmazon AdvertisingKlaviyoWunderkindPayPal CreditReflektionJavaQuantcast.

What is Keds's email format?

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Keds's email format typically follows the pattern of . Find more Keds email formats with LeadIQ.
Keds

Keds

RetailMassachusetts, United States51-200 Employees

Keds was founded on the belief that when we feel comfortable inside and out, we can more fully step forward and make our mark on the world.

Ever since the introduction of the Keds Champion Sneaker back in 1916—the first rubber-soled canvas shoe of its kind, which set the standard for sneakers as we know them today—Keds has been making versatile, comfortable, fashionable footwear to help people move through life their own way.

Today, Keds exists to support all women as they step out into the world every day: to laugh with them; to cheer them on; to give them the style, comfort, and support they need to step out and show up in life. To help them look more like themselves so that they can feel more like themselves. No matter where they’re going or how they’re getting there, Keds helps them move through life their way.

Keds. Wear yours.

Keds is a division of Designer Brands, one of the world’s largest designers, producers, and retailers of the most recognizable footwear brands and accessories, transforming and defining the footwear industry through a mission of self-expression.

Section iconCompany Overview

Headquarters
Burlington, MA US
Website
keds.com
SIC Code
5139 - Footwear
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$50M

    Keds's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Keds's revenue is in the range of $10M$50M

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