Market positioning Kenney and Associates is a boutique architectural and planning marketing and management consulting firm in Oakland with a track record of helping design and construction firms secure over $20 billion in project work, indicating strong credibility and high-value outcomes to leverage in outreach to mid-market AEC firms.

Growth opportunities Revenue range (1M to 10M) and a client base of firms of various sizes suggest opportunities to upsell consulting services, strategic BD programs, and capture larger contracts by targeting growing design firms seeking to scale proposal success and market reach.

Technology leverage Tech stack includes Revit, Procore, Squarespace, and Microsoft tools, signaling potential for bundled offerings that integrate marketing with project workflow software and BIM-enabled marketing resources to improve bid efficiency and client demonstrations.

Targeted expansions The firm’s niche focus on the A/E/C industry positions it to pursue partnerships with large-scale multidisciplinary firms (e.g., those listed as peers) to co-market BD programs, capture larger project portfolios, and enter more competitive bids.

Competitive edge With a proven track record of enabling clients to win substantial project work and a long-standing presence since 1987, emphasize value propositions around risk reduction, systematic BD playbooks, and measurable win-rate improvements to differentiate from generalist consulting firms.