Innovative Technology Kertel Entreprises develops its own internal architecture for convergence solutions, including a proprietary Centrex IP platform, indicating a strong emphasis on technological innovation that could appeal to customers seeking cutting-edge, reliable VoIP and unified communication services.

SME Market Focus With its specialization in serving TPE and PME segments through simple, economical solutions, there is a clear opportunity to tailor upgrade packages or extended service offerings for small to medium-sized businesses looking to modernize their communications infrastructure.

Cost-effective Solutions Kertel’s focus on providing affordable and integrated telephony, mobile, and internet services positions it well to attract cost-conscious organizations, especially in competitive markets seeking flexible and all-in-one connectivity packages.

Growth Potential Though currently small with revenue under 1 million dollars, the company's pioneering technology and targeted SME niche suggest potential for expansion, which sales teams can leverage by establishing strategic partnerships or offering scalable solutions.

Digital Presence Utilizing a range of modern tech stacks and digital tools, Kertel maintains an adaptable online presence. This presents opportunities for sales efforts focused on expanding its digital marketing, lead generation, and customer engagement strategies within the telecom sector.