GrowthOpportunity Target mid-sized telecom and utility operators that rely on Network Information Systems and GIS-enabled planning. Keypro’s 2026 2025 NIS updates and Service Packs indicate a mature product with regular enhancements, signaling a good opportunity for upsell or renewal discussions around new features like map-based editing, enhanced visualization, and duct route height profiling.

ExpandedOffer Leverage Keypro’s multi-product ecosystem (KeyAqua, KeyCom, KeyHeat, KeyLight, NIS suite) to present bundled solutions for customers looking to modernize critical infrastructure planning, leveraging cross-sell potential across water networks, gas/power utilities, and telecom networks.

SustainabilityAngle Position Keypro’s software as a tool to enhance resilience and efficiency of critical infrastructure, aligning with market trends toward smarter water, energy, and telecom networks. Emphasize map-based tools, object placement, and height-profile capabilities as capabilities that support sustainable network management.

DigitalTransition Highlight cloud-native and scalable tech stack (AWS, Google Cloud, Kubernetes, PostgreSQL) to appeal to enterprises pursuing modern, secure, and scalable GIS/Network Information System deployments. Offer migration, deployment, and managed services to accelerate digital transformation.

GeographicFit Target Nordic and global utility and telecom operators familiar with GIS/ESRI ecosystems. Given Keypro’s Nordic focus, prioritize customers in similar regulatory environments and seek partnerships within the Geomatikk Group network for co-selling and geographic expansion.