Security uplift Kinetics has recently launched enhanced security protections, including a KARE Foundation targetted rollout against phishing campaigns in Microsoft 365. This presents an opportunity to upsell comprehensive security services and ongoing threat monitoring to clients with cloud-based infrastructures.

Next-gen data center Partnership with Mitsui O.S.K. Lines to develop a next-generation Floating Data Center platform signals expertise in innovative, scalable digital infrastructure. This can be a doorway to engage large clients seeking cutting-edge deployment models and managed data center services.

KARE security stack KARE Security Plus has been positioned as an add-on to bolster security for sensitive environments. This indicates a viable upsell path to existing customers requiring stronger protection, particularly for cloud-adjacent and Microsoft 365 workloads.

Cloud readiness With updated KARE for Security packages aimed at cloud-based businesses, there is clear demand for security and governance in cloud transitions. Target mid-market firms migrating to cloud services for efficiency and cost savings.

SMB to mid-market Current client base includes household names and global IT partnerships, suggesting expansion opportunities into similar SME to mid-market segments requiring design, maintenance, and coaching services to maximize IT ROI and uptime.