Merchant collaboration Kipp enables issuers to monetize merchant relationships by offering a premium merchant-funded authorization model, presenting a clear opportunity to cross-sell to current clients and expand issuer partnerships.

NSF authorization niche With a first-to-market merchant funded non-sufficient funds (NSF) solution already in collaboration with FIS, target fintechs and banks looking to reduce payment friction and broaden debit experience, expanding into additional markets and card networks.

Growth momentum Israel-based fintech with 11-50 employees and rising revenue in the multi-million range; leverage recent funding and high-profile event wins to approach growth-stage financial institutions seeking scalable revenue streams.

Strategic partners Recent FIS partnership signals credibility; identify additional core processor, issuer, and PSP partnerships to accelerate go-to-market, co-sell, and distribution with established networks.

Competitive positioning Position Kipp as a risk-conscious revenue enhancer for issuers, contrasting with traditional merchant-funded models by emphasizing controlled risk, improved approvals, and loyalty-driven merchant programs.