Insights

Sustainable Marketplace Kleinanzeigen's focus on sustainable trade through its extensive second-hand marketplace presents opportunities to offer eco-friendly transaction tools or green logistics partnerships to enhance user experience and environmental impact.

Technology Innovation The recent rollout of generative AI tools for ad creation and photo-based descriptions demonstrates Kleinanzeigen's openness to adopting advanced tech; sales prospects include AI-driven advertising solutions or integration services to further optimize their platform.

Expansion & Partnerships Strategic collaborations with companies like Kevel and Smava reveal a growth mindset; there are opportunities to position complementary services in retail media, vehicle financing, or ad tech solutions to support their evolving feature set.

User Engagement Growth With over 35 million monthly users and ongoing feature enhancements for Pro users, Kleinanzeigen offers a target for premium advertising, sponsorships, and SaaS solutions aimed at increasing user engagement and monetization.

Strong Market Position As Germany's leading classifieds platform with substantial revenue and employee base, they present a lucrative opportunity for scalable solutions in digital advertising, data analytics, and platform monetization tailored to large online marketplaces.

Kleinanzeigen Tech Stack

Kleinanzeigen uses 8 technology products and services including Prebid, TikTok, Open Graph, and more. Explore Kleinanzeigen's tech stack below.

  • Prebid
    Advertising
  • TikTok
    Audio, Video, Graphics
  • Open Graph
    Content Management System
  • SQL
    Database
  • JSON-LD
    Javascript Frameworks
  • HubSpot
    Marketing Automation
  • Node.js
    Programming Languages
  • reCAPTCHA
    Security

Media & News

Kleinanzeigen's Email Address Formats

Kleinanzeigen uses at least 2 format(s):
Kleinanzeigen Email FormatsExamplePercentage
FLast@ebay-kleinanzeigen.deJDoe@ebay-kleinanzeigen.de
74%
LastF@ebay-kleinanzeigen.deDoeJ@ebay-kleinanzeigen.de
21%
FiLast@ebay-kleinanzeigen.deJoDoe@ebay-kleinanzeigen.de
3%
Last@ebay-kleinanzeigen.deDoe@ebay-kleinanzeigen.de
1%
First.Last@ebay-kleinanzeigen.deJohn.Doe@ebay-kleinanzeigen.de
1%

Frequently Asked Questions

Where is Kleinanzeigen's headquarters located?

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Kleinanzeigen's main headquarters is located at Dernburgstraße 50, Berlin, 14057, DE. The company has employees across 2 continents, including EuropeNorth America.

What is Kleinanzeigen's official website and social media links?

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Kleinanzeigen's official website is kleinanzeigen.de and has social profiles on LinkedIn.

What is Kleinanzeigen's NAICS code?

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Kleinanzeigen's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Kleinanzeigen have currently?

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As of October 2025, Kleinanzeigen has approximately 488 employees across 2 continents, including EuropeNorth America. Key team members include Ceo: P. H.Cto - Kleinanzeigen: M. A.Chief Human Resources Officer: J. C.. Explore Kleinanzeigen's employee directory with LeadIQ.

What industry does Kleinanzeigen belong to?

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Kleinanzeigen operates in the Technology, Information and Internet industry.

What technology does Kleinanzeigen use?

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Kleinanzeigen's tech stack includes PrebidTikTokOpen GraphSQLJSON-LDHubSpotNode.jsreCAPTCHA.

What is Kleinanzeigen's email format?

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Kleinanzeigen's email format typically follows the pattern of FLast@ebay-kleinanzeigen.de. Find more Kleinanzeigen email formats with LeadIQ.

When was Kleinanzeigen founded?

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Kleinanzeigen was founded in 2009.

Kleinanzeigen

Technology, Information and InternetGermany201-500 Employees

Kleinanzeigen is a free online classifieds market that brings the joy of sustainable trade to everyone. Users buy and sell on Germany's No. 1 for classifieds mainly second-hand. In this way they make an active contribution to more sustainability. On average, more than 55 million ads are available in numerous categories – from children's supplies to electronics and real estate. Kleinanzeigen also offers small and medium-sized businesses the opportunity to present their services online. Around 35 million users per month make Kleinanzeigen one of the most widely used websites in Germany. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Section iconCompany Overview

Headquarters
Dernburgstraße 50, Berlin, 14057, DE
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Kleinanzeigen's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Kleinanzeigen's revenue is estimated to be in the range of $50M$100M

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