Insights

Expansion momentum Knoops has grown from a single shop to multiple locations across the UK and UAE, signaling a scalable hospitality concept with cross-border opportunities for partnerships, franchise models, or wholesale chocolate beverage programs.

Leadership growth Recent high-level appointments including a UK Managing Director and a Chief Operating Officer indicate a focus on operational scaling and governance, suggesting readiness for enterprise partnerships, larger distribution deals, and multi-site project engagements.

Premium positioning Award recognition (Best Chocolate at PETA Vegan Food Awards) and a premium beverage focus position Knoops as a high-end, ethically aligned brand, which can be leveraged in corporate gifting, premium hospitality collaborations, and wellness-oriented partnerships.

Digital readiness Adoption of modern payment and security tech (Apple Pay, PayPal, HTTP/3, Cloudflare protections) supports seamless omnichannel sales and could facilitate scalable online, mobile, and loyalty program integrations for corporate clients and franchisees.

Financial upside Revenue range and recent sales growth, plus a notable equity investment footprint, imply a healthy trajectory suitable for targeted B2B partnerships with hotel groups, premium retailers, and event venues seeking distinctive chocolate drinks or co-branding opportunities.

Similar companies to Knoops

Knoops Tech Stack

Knoops uses 8 technology products and services including Google Ads, Hotjar, Shopify, and more. Explore Knoops's tech stack below.

Knoops's Email Address Formats

Knoops uses at least 2 email formats:
Knoops Email FormatsExamplePercentage
First.Last@knoops.co.ukJohn.Doe@knoops.co.uk
98%
First@knoops.co.ukJohn@knoops.co.uk
2%

Frequently Asked Questions

What is Knoops's official website and social media links?

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Knoops's official website is knoops.co.uk and has social profiles on LinkedIn and Crunchbase.

How much revenue does Knoops generate?

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As of August 2026, Knoops's annual revenue is estimated to be $25M - $50M.

What is Knoops's NAICS code?

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Knoops's NAICS code is 7211 - Traveler Accommodation.

How many employees does Knoops have currently?

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As of August 2026, Knoops has approximately 203 employees across 4 continents, including Europe, Asia and North America. Key team members include Chief Executive Officer: W. G., Cmo: R. M. and Chief Operating Officer: J. B. Explore Knoops's employee directory with LeadIQ.

What industry does Knoops belong to?

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Knoops operates in the Hospitality industry.

What technology does Knoops use?

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Knoops's tech stack includes Google Ads, Hotjar, Shopify, Microsoft 365, Mautic, Apple Pay, Google Pay and PayPal.

What is Knoops's email format?

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Knoops's email format typically follows the pattern of First.Last@knoops.co.uk. Find more Knoops email formats with LeadIQ.

How much funding has Knoops raised to date?

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As of August 2026, Knoops has raised $17M in funding. The last funding round occurred on Sep 24, 2024 for $2.7M.

When was Knoops founded?

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Knoops was founded in 2013.
Knoops logo

Knoops

HospitalityEngland, United Kingdom201-500 Employees

Knoops is a hospitality company that produces and sells chocolate beverages, founded when Jens Knoop opened a shop in Rye in 2013. The business is located at 130 Brompton Road, London, England SW3 1JD, United Kingdom, and it employs between 51 and 200 people. Knoops has expanded beyond its Rye origin to operate locations across the United Kingdom and the United Arab Emirates, including a Dubai store opened in 2024. The company maintains a website at https://knoops.co.uk. In 2025 Knoops announced leadership appointments, naming Kai Hepworth as UK Managing Director and Jo Brett as Chief Operating Officer. Public financial figures indicate revenue in the range of $25 million to $50 million and funding of about $2.7 million.

Section iconCompany Overview

NAICS Code
7211 - Traveler Accommodation
Founded
2013
Employees
201-500

Section iconFunding & Financials

  • $17M

    Knoops has raised a total of $17M of funding over 3 rounds. Their latest funding round was raised on Sep 24, 2024 in the amount of $2.7M as an Equity Crowdfunding.

  • $25M - $50M

    Knoops's revenue is estimated to be in the range of $25M - $50M

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