Strategic Leadership The recent appointment of Jay Scott as Chairman and Christine Nelson to the Board of Directors indicates a focus on strengthening strategic leadership and governance, providing opportunities to offer executive advisory and board consulting services.

Innovation Drive The launch of the Amplify AI initiative showcases KS&R's commitment to integrating advanced AI technologies into their research services, opening doors to AI solution providers and technology partners to collaborate or supply specialized tools.

Market Recognition Recognition as a Top 25 Market Research Agency and a Top 50 marketing research firm demonstrates established industry credibility, making KS&R a valuable potential partner for premium research tools, industry events, and strategic consulting offerings.

Content & Insights The publication of targeted research reports like 'Rise of the Digital Gamblers' highlights KS&R’s capability in niche market insights, suggesting opportunities for data providers, industry analysts, and digital marketing agencies to collaborate on similar specialized studies.

Market Focus Operating within the US market with an emphasis on digital trends such as online sports betting, KS&R presents opportunities for FinTech, digital entertainment, and sports betting technology firms seeking targeted research insights or joint market expansion initiatives.