Strong Sustainability Focus Kraton has demonstrated a sustained commitment to sustainability, evidenced by receiving the EcoVadis Platinum award for five consecutive years. This positions the company as a leader in eco-friendly chemical manufacturing, creating opportunities to promote sustainable solutions and biobased products to environmentally conscious clients.
Global Customer Base With over 800 customers across more than 70 countries, Kraton serves diverse end markets, indicating a broad market penetration and potential to expand sales into new sectors or regions by leveraging existing international relationships.
Recent Strategic Partnerships Collaborations, such as with International Paper and Henkel, highlight Kraton’s focus on sustainable packaging solutions and eco-friendly formulations. These partnerships suggest opportunities to co-develop or cross-sell innovative biobased and specialty polymer products to similar companies.
Operational Restructuring The company has recently closed offices and manufacturing sites, including in Ohio, which indicates a strategic shift or cost management effort. This situation presents a chance to offer tailored solutions for operations optimization, supply chain stability, or alternative manufacturing services.
Growth Potential in Specialty Polymers Kraton’s leadership in biobased chemicals and specialty polymers, combined with its significant revenue range and focus on high-value products, signals opportunities to introduce new innovative materials, improve productivity, and capture market share within high-growth industry segments.