Local Market Reach KTWO-TV serves as the primary ABC affiliate across most of Wyoming, covering a broad regional audience through multiple transmission channels and cable platforms, presenting significant local advertising and digital content opportunities.
Digital Presence With a digital platform utilizing popular tools such as YouTube and Google Analytics, KTWO-TV is well-positioned to expand digital advertising offerings and leverage data-driven marketing strategies to attract local and regional advertisers.
Tech Stack Utilization The use of contemporary web technologies including PHP, jQuery, and Apache indicates a modern digital infrastructure, offering opportunities for advanced digital services, content monetization, and analytics solutions to enhance viewer engagement.
Advertising Revenue Generating between 10 million to 25 million dollars in revenue, KTWO-TV presents a promising market for sales of advertising technology, targeted digital ad solutions, and integrated media packages tailored to local and regional clients.
Media Industry Position As a regional broadcast media operation with a medium-sized team, KTWO-TV presents prospects for innovative advertising products, community engagement tools, and technology upgrades that can differentiate its offerings within the broadcast and digital media landscape.