Partnership Expansion Kurgo recently partnered with Pale Morning Media, indicating a focus on collaborations within the outdoor dog gear industry. Leveraging this partnership could open doors for cross-promotional opportunities and reaching a broader audience.
Acquisition by Radio Systems Corp Being acquired by Radio Systems Corp presents Kurgo with potential access to a larger distribution network and resources. Sales development representatives could explore leveraging this acquisition to expand market reach and offer a wider range of products to new customers.
Product Launch - Safe Again The launch of 'Safe Again' by Kurgo showcases a commitment to product innovation and customer safety. Highlighting this program in sales pitches can differentiate Kurgo from competitors and attract safety-conscious customers looking for high-quality pet gear.
Tech Stack Optimization With a tech stack including BigCommerce and Amazon Web Services, Kurgo demonstrates a focus on e-commerce and online sales channels. Utilizing these technologies effectively can enhance customer experience, streamline sales processes, and drive online revenue growth.
Comparable Companies Analysis By analyzing similar companies like EzyDog and Dog is Good, sales teams can identify shared target markets and potential sales opportunities. Understanding the competitive landscape can help in tailoring sales strategies to capture market share effectively.