Premium events Opportunity to upsell corporate teams on multi-vessel, on-water event experiences for meetings, retreats, and confidential briefings, leveraging the unique backdrop of Lake Geneva and the vintage yacht ambiance.

Wedding and private events Cross-sell wedding planners and private celebration clients by highlighting customizable, cost-efficient alternatives to traditional venues with exclusive on-board settings and on-site catering partnerships.

Catering partnerships Expand B2B sales by onboarding corporate catering partners and event planners (e.g., Lake Life Catering) to offer bundled packages, seasonal menus, and on-board dining experiences for large groups.

Award-driven credibility Leverage consistent recognition as Best Rehearsal Dinner Venue and finalist status to price and position premium corporate events, destination experiences, and incentive programs for planners seeking proven quality.

Season extension Promote off-peak and specialty experiences (Santa Cruises, Ice Castles, holiday events) to extend sales windows and target seasonal corporate incentives, client appreciation events, and team-building activities.