Luxury Recognition L'Auberge de Sedona has consistently received prestigious awards including the AAA Four-Diamond Award for 15 years and placement on Travel + Leisure's Top 50 Hotels in the U.S. and Top 500 Hotels Worldwide, positioning it as a leading luxury accommodation attractive to high-end clientele and experiential travelers.

Strategic Partnerships The recent partnership with Hilton, allowing bookings through Hilton.com and earning Hilton Honors points, enhances the hotel's distribution channels and loyalty program integration, creating opportunities to target Hilton's large member base for increased bookings.

Focused Wellness Offerings The launch of the L'Apothecary Spa and collaborations with brands like Lotus Wei demonstrate a commitment to unique wellness experiences, appealing to health-conscious guests seeking luxury relaxation, which can translate to increased spa and wellness service sales.

Market Positioning Recognized as a top resort in Arizona and included in World’s Best Lists, L'Auberge’s reputation attracts affluent travelers and special event clients such as weddings, presenting opportunities to expand event-related services and premium packages.

Digital Engagement Utilizing a tech stack that includes platforms like Zoho and New Relic suggests ongoing digital marketing and operational analytics initiatives, which can be leveraged to identify targeted marketing campaigns and personalized guest experiences, fostering customer loyalty and repeat bookings.