Expansion Potential LawnStarter operates in 440 cities across the United States, presenting significant opportunity for sales expansion and market penetration in both urban and suburban areas.
Sustainability Focus With initiatives like ranking sustainable cities and promoting eco-friendly practices, LawnStarter's focus on sustainability aligns with the growing consumer trend towards environmentally conscious brands, offering a unique selling point for sales pitches.
Market Recognition LawnStarter's consistent ranking reports on various topics such as 'Dirtiest Cities,' 'Best Bachelor Party Destinations for Golfers,' and 'Yuckiest Places in America' can be leveraged by sales teams to initiate conversations, build rapport, and position the company as an authority in the industry.
Investor Backing Having successfully raised over $35M from leading technology and growth investors, LawnStarter's strong financial backing can be highlighted as a selling point to instill confidence in potential clients regarding the company's stability, growth potential, and ability to fulfill service commitments.
Competitive Advantage Compared to similar companies like Yardly, GreenPal, and LawnGuru, LawnStarter stands out with its larger employee base, substantial revenue, and nationwide presence, giving sales representatives a competitive edge when pitching services based on reliability, scalability, and track record of success.