Growing Revenue Potential With an annual revenue range of 10 to 25 million dollars, Lawrence R. McCoy & Co. is positioned as a mid-sized player in the wholesale lumber industry, presenting significant opportunities for expanding product lines and increasing sales to existing clients and new markets.

Strategic Partnership Expansion The recent partnership with SWP Mills in New Brunswick enables the company to offer job lot sales and direct-to-customer deliveries, creating avenues for customized and larger volume sales, appealing to contractors and builders seeking more flexible supply options.

Employee Owned Advantage Being fully employee owned and operated could be leveraged to strengthen client relationships through a personalized, trustworthy service model, which may differentiate the company in competitive bids and foster loyalty among commercial clients.

Technology Adoption Utilizing modern digital tools such as WooCommerce and Cloudflare, the company can capitalize on e-commerce sales channels, making it easier to reach a broader customer base and facilitate quicker order processing and customer engagement.

Market Positioning Operating within a competitive landscape alongside industry giants like Weyerhaeuser and The Home Depot, Lawrence R. McCoy & Co. can focus on niche markets such as specialized hardwood flooring and fencing, offering personalized service and localized expertise to differentiate itself.